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TELEVISION COVERAGE OF TRANSGENDER ATHLETES: THE CASE OF ESPORTE ESPETACULAR

Abstract

Nowadays, the sports scenario, particularly portrayed by the media, is presenting new perspectives regarding LGBTI+ athletic-sport practices. The objective of this research was to analyze television coverage of the participation of transgender athletes in sports, based on the program "Esporte Espetacular". Methodologically, the research is characterized as qualitative and exploratory, using screen ethnography as a data production tool. Four reports produced from 2017 to 2019 were analyzed, totaling approximately 35 minutes. The findings allow us to infer that all episodes’ narratives present conceptual mistakes and an approach that tends towards sensationalism, focusing on a particular type of transgender identity, on the biomedical discourse of advantage and testosterone, as well as instances of denial, embarrassment, and non-recognition of the transgender body in sports.

Keywords:
Sports; Video-Audio Media; Transgender Persons.

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