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ARTIGO • Estud. hist. (Rio J.) 36 (78) • Jan-Apr 2023 • https://doi.org/10.1590/S2178-149420230107   copy

The process of color in modern Brazilian cinema: technical and aesthetic aspects

Authorship SCIMAGO INSTITUTIONS RANKINGS

ABSTRACT

The capture and processing of moving images from color negatives in Brazil is significantly developed in the late 1960s. At the time, modern Brazilian cinema witnessed a clash between cinemanovistas and experimental filmmakers. The confrontation takes on a peculiar contour regarding the use of color. This work intends to discuss some dimensions of this debate, based on a body of films and directors able to externalize a proposal aligned with tropicalist art. It is concluded that color may represent a complex agenda linked to the idea of industrialization.

KEYWORDS:
Color; Modern Brazilian cinema; Tropicalist art; Industrialization

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