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Gestão estratégica da energia nucleoelétrica no Brasil: recursos e competências críticos para seu sucesso

Since 1996, the Brazilian electric sector's basic structure has undergone significant changes. Still, a lot has to be done, however, considering that the energetic matrix is basically concentrated upon a single source - the hydraulic. The objective of this article is to propose an analytic framework with the fundamental resources and competencies for managing effectively the exploration of nuclear-electric energy in Brazil. It shares the results of an in-depth case study of Eletronuclear - Brazil's state-owned nuclear energy producer - complemented by documentary investigations on the resources and competencies of four other firms (two energy producing firms in Brazil, Chesf and Furnas, and two international nucleoelectric energy producing firms, Exelon and Tvo). For the case study, data were collected by way of different means: documental / telematic investigations, and two surveys of management perceptions. Utilizing the Analytic Hierarchy Process method, the different groups of resources and competencies identified were classified in terms of priority, according to managerial perceptions. The results highlighted the lack of a model to commercialize nuclear-electric energy in Brazil. Additionally, they provided the necessary elements to construct the analytic framework at issue, and to formulate more effective actions for its development, considering all stakeholders.

strategy; competencies; nuclear energy; resource-based view; Analytic Hierarchy Process


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