PET FRIENDLY HOSPITALITY: THE INNOVATIVE PROPOSAL OF THE LE ANGE INN

Abstract:

In order to evaluate the hospitable proposal of the Le Ange Inn, it became opportune to structure, under a quali-quantitative methodology, different analyses. From a qualitative nature, we emphasize not only the use of bibliographic research that supports the relevance of the pet friendly segment for consumers, but also the open questionnaire sent to the marketing and reservations manager of the inn in order to collect information about the services and infrastructure of the place. From a quantitative point of view, in order to fulfill the hypothesis that the object of study stands out from its competitors, a survey was carried out of the evaluations that the businesses in Miguel - the city where the inn is located - and Petropolitan - a neighboring municipality - have on Google. From the results, it was observed that the inn under investigation has an evaluation above the average found, offering different hospitable services for the pet segment such as: adapted pools and parties, agility spaces, and pet shower. Furthermore, it is added that only one enterprise besides the object of study provides exclusive services for pet, offering two pots and a bed. As a conclusion, the assumption that places the Le Ange Inn, in a local and national context, as an assertive example as to the true meaning of pet friendly hospitality was solidified.

Keywords:
Hospitality; Pet Friendly; Tourism; Differentiated Services