ABSTRACT
Objective:
To analyze the use of Information and Communication Technologies and the interaction in a health education group with women on WhatsApp.
Methodology:
Descriptive-exploratory, qualitative research with mothers assisted in two Basic Health Units in Sinop - MT, part of a University Extension Project that used three health education strategies (“G-Day”, “Health Tips”, and “Educational Video”) and project team members. Data were collected between October and December 2021 from messages in the WhatsApp group and submitted to Thematic Content Analysis.
Results:
Two categories were identified, showing the information provided by the team and specific information requested by the mothers; the doubts expressed by the mothers mobilized the communication-interaction among the participants and little to no interaction was provoked by the health information contained in the educational strategies used.
Final consideration:
WhatsApp proved to be an important resource/strategy in communication-interaction for health education with women.
Keywords:
Information technology; Health education; Women's health; Primary health care.