Travel market for public service exams in Brazil: profile and experiences of applicants

Abstract

The purpose of this study was to analyze the tourism market for public service examinations in Brazil, based on the profile and experiences of public service examiners who travel to be approved for public service. The methodological procedures used for this investigation, under a qualitative-quantitative, exploratory and descriptive approach, were established from bibliographical, documentary and field research. Seeking to establish a “netnography” in the cyber environment of the social network Facebook, virtual incursions, observations/follow-up of interactions, posts and testimonies were carried out among Internet users of study groups for public tenders. Furthermore, informal conversations (chats), print screens and questionnaires were designed. The obtained results allowed us to infer that those people who travel for this purpose, within a given period, also spend money to enjoy leisure and tourism activities. Thus, it was identified the existence of two profiles of applicants who travel: the traveler and the visitor. In fact, given the demand of the registered people, these trips establish a social and an economic movement in the destinations where the tests are applied, since both the travel market and other markets, direct or indirect, benefit from them.

Keywords
Travel; Tourism; Tourism Market; Public Service Exams; Applicants