This article is a result of ten years of research on the transformations of the cultural significances in a company of the telecommunications sector. In the research, several semantic paths were analyzed. For this work, it was studied the discursive course of the theme employability. This theme was chosen based on the idea that employability would represent a strategy adopted by the high administration of the companies, in the sense of transferring the organization to the worker - the responsibility of the non-recruiting, or, of the dismissal. With the critical analysis of speeches, some hundred of interviews - conducted with managers and technicians, employees and former-employees, and a documental analysis of the studied company - were analyzed, therefore structuring the research of the discursive course of the theme employability. In the analysis of the data, three structuring phases were observed: the first one was only seen as a speech of the high administration; the second, regarded as theme shared by the high administration and by the management; and the third one, was seen as theme disseminated among all the organizational actors. Finally, it can also be observed that the semantic course of the employability evidenced a progressive weakness of the stability-fidelity pact among the employees and the researched company.
employability; speech analysis; organizational strategy
