The objective of the present paper is to deepen the discussion of the Competencies Based on Competition Theory. This approach, which proposes to combine two traditional streams of theory of strategy (The Strategic Positioning School and the Resource-Based Theory) recognizes different levels of uncertainty which involves the strategic change, as well as knowledge creation processes and organizacional learning. As a contribution of this work, a constructivist pedagogical proposal is presented, with a focus in Andragogy, for the effectiveness of knowledge creation processes and organizational learning. With the purpose of illustration, it shows empiric data, collected by multimethod techniques, from an experience that is being accomplished now in Banco do Brasil.
competitive advantage; competencies; knowledge; learning; constructivism