The use of ICT tools to support collaborative product development activities: evidences from Brazilian industry

Enrique, Daisy Valle; Ayala, Néstor Fabián; Lima, Mateus José do Rêgo Ferreira; Marodin, Giuliano Almeida; Gzara, Lilia; Frank, Alejandro Germán

doi:10.1590/0103-6513.20170099

Acessibilidade / Reportar erro

Brasil

Español English

sumário « anterior atual seguinte »

Sumário

Research Article • Prod. 28 • 2018 • https://doi.org/10.1590/0103-6513.20170099 copy

The use of ICT tools to support collaborative product development activities: evidences from Brazilian industry

Authorship SCIMAGO INSTITUTIONS RANKINGS

Abstract

Paper aims

This paper aims to understand the relationship between Information & Communication Technology (ICT), collaborative New Product Development (NPD) and customer satisfaction (NPD performance).

Originality

We target the relationship between ICT, collaborative NPD and NPD performance. ICT is assessed as a set of specific tools adopted by the companies.

Research method

We test the mediating role of collaborative practices in the effect of ICT tools on customer satisfaction (as NPD performance) by means of a survey of 105 Brazilian firms.

Main findings

Collaboration with customers and suppliers has an important role for customer satisfaction and the use of ICT has significant effect on NPD performance through the mediating role of collaborative practices.

Implications for theory and practice

Implementing only ICT tools is not enough to achieve higher level of success in NPD. Managers should first strength the relationship between stakeholders and then adopt ICT tools to support the cooperation.

Keywords
Collaborative practices; Information and communication technologies; New product development

Category	Description	N°	(%)	Category	Description	N°	(%)
Industrial sector	Automotive	25	23%	Company's size	Small (<100 employees)	44	42%
	Metallurgical	16	15%		Small (<100 employees)	44	42%
	Food & Beverage	10	9%		Medium (100-500 employees)	41	39%
	Furniture	8	7%		Medium (100-500 employees)	41	39%
	Agroindustry	8	7%		Large (>500 employees)	20	19%
	Electronic	7	6%		Large (>500 employees)	20	19%
	Petrochemical	5	5%	Product complexity	Low Complexity	37	35%
	Military weapons	4	4%		Low Complexity	37	35%
	Industrial equipment	2	2%		Medium complexity	23	22%
	Transportation	2	2%		Medium complexity	23	22%
	Others	18	17%		High complexity	45	43%

Constructs	Main concept of the question (item)	Main references used for the item
Collaborative Practices (COLLAB_PRACT)	Customer involvement in the NPD	Flynn et al. (2010) Flynn, B. B., Huo, B., & Zhao, X. (2010). The impact of supply chain integration on performance: a contingency and configuration approach. Journal of Operations Management , 28(1), 58-71. http://dx.doi.org/10.1016/j.jom.2009.06.001. http://dx.doi.org/10.1016/j.jom.2009.06... ; Peng et al. (2014) Peng, D. X., Heim, G. R., & Mallick, D. N. (2014). Collaborative product development: the effect of project complexity on the use of information technology tools and new product development practices. Production and Operations Management, 23(8), 1421-1438. http://dx.doi.org/10.1111/j.1937-5956.2012.01383.x. http://dx.doi.org/10.1111/j.1937-5956.2... ; Wong et al. (2013) Wong, C. W. Y., Wong, C. Y., & Boon-Itt, S. (2013). The combined effects of internal and external supply chain integration on product innovation. International Journal of Production Economics, 146(2), 566-574. http://dx.doi.org/10.1016/j.ijpe.2013.08.004. http://dx.doi.org/10.1016/j.ijpe.2013.0...
	Long relationships with suppliers	Flynn et al. (2010) Flynn, B. B., Huo, B., & Zhao, X. (2010). The impact of supply chain integration on performance: a contingency and configuration approach. Journal of Operations Management , 28(1), 58-71. http://dx.doi.org/10.1016/j.jom.2009.06.001. http://dx.doi.org/10.1016/j.jom.2009.06... ; Peng et al. (2014) Peng, D. X., Heim, G. R., & Mallick, D. N. (2014). Collaborative product development: the effect of project complexity on the use of information technology tools and new product development practices. Production and Operations Management, 23(8), 1421-1438. http://dx.doi.org/10.1111/j.1937-5956.2012.01383.x. http://dx.doi.org/10.1111/j.1937-5956.2... ; Ragatz et al. (1997) Ragatz, G. L., Handfield, R. B., & Scannell, T. V. (1997). Success factors for integrating suppliers into new product development. Journal of Product Innovation Management , 14(3), 190-202. http://dx.doi.org/10.1016/S0737-6782(97)00007-6. http://dx.doi.org/10.1016/S0737-6782(97... ; Wong et al. (2013) Wong, C. W. Y., Wong, C. Y., & Boon-Itt, S. (2013). The combined effects of internal and external supply chain integration on product innovation. International Journal of Production Economics, 146(2), 566-574. http://dx.doi.org/10.1016/j.ijpe.2013.08.004. http://dx.doi.org/10.1016/j.ijpe.2013.0...
	Frequent information sharing with suppliers	Flynn et al. (2010) Flynn, B. B., Huo, B., & Zhao, X. (2010). The impact of supply chain integration on performance: a contingency and configuration approach. Journal of Operations Management , 28(1), 58-71. http://dx.doi.org/10.1016/j.jom.2009.06.001. http://dx.doi.org/10.1016/j.jom.2009.06... ; Peng et al. (2014) Peng, D. X., Heim, G. R., & Mallick, D. N. (2014). Collaborative product development: the effect of project complexity on the use of information technology tools and new product development practices. Production and Operations Management, 23(8), 1421-1438. http://dx.doi.org/10.1111/j.1937-5956.2012.01383.x. http://dx.doi.org/10.1111/j.1937-5956.2... ; Ragatz et al. (1997) Ragatz, G. L., Handfield, R. B., & Scannell, T. V. (1997). Success factors for integrating suppliers into new product development. Journal of Product Innovation Management , 14(3), 190-202. http://dx.doi.org/10.1016/S0737-6782(97)00007-6. http://dx.doi.org/10.1016/S0737-6782(97... ; Wong et al. (2013) Wong, C. W. Y., Wong, C. Y., & Boon-Itt, S. (2013). The combined effects of internal and external supply chain integration on product innovation. International Journal of Production Economics, 146(2), 566-574. http://dx.doi.org/10.1016/j.ijpe.2013.08.004. http://dx.doi.org/10.1016/j.ijpe.2013.0...
	Delivery to suppliers by pull system	Flynn et al. (2010) Flynn, B. B., Huo, B., & Zhao, X. (2010). The impact of supply chain integration on performance: a contingency and configuration approach. Journal of Operations Management , 28(1), 58-71. http://dx.doi.org/10.1016/j.jom.2009.06.001. http://dx.doi.org/10.1016/j.jom.2009.06... ; Peng et al. (2014) Peng, D. X., Heim, G. R., & Mallick, D. N. (2014). Collaborative product development: the effect of project complexity on the use of information technology tools and new product development practices. Production and Operations Management, 23(8), 1421-1438. http://dx.doi.org/10.1111/j.1937-5956.2012.01383.x. http://dx.doi.org/10.1111/j.1937-5956.2... ; Ragatz et al. (1997) Ragatz, G. L., Handfield, R. B., & Scannell, T. V. (1997). Success factors for integrating suppliers into new product development. Journal of Product Innovation Management , 14(3), 190-202. http://dx.doi.org/10.1016/S0737-6782(97)00007-6. http://dx.doi.org/10.1016/S0737-6782(97... ; Wong et al. (2013) Wong, C. W. Y., Wong, C. Y., & Boon-Itt, S. (2013). The combined effects of internal and external supply chain integration on product innovation. International Journal of Production Economics, 146(2), 566-574. http://dx.doi.org/10.1016/j.ijpe.2013.08.004. http://dx.doi.org/10.1016/j.ijpe.2013.0...
Information and Communication Technology (ICT)	Electronic Data Interchange (EDI)	Ragatz et al. (1997) Ragatz, G. L., Handfield, R. B., & Scannell, T. V. (1997). Success factors for integrating suppliers into new product development. Journal of Product Innovation Management , 14(3), 190-202. http://dx.doi.org/10.1016/S0737-6782(97)00007-6. http://dx.doi.org/10.1016/S0737-6782(97...
	Vendor Managed Inventory (VMI)	Lehrer & Behnam (2009) Lehrer, M., & Behnam, M. (2009). Modularity vs programmability in design of international products: beyond the standardization-adaptation tradeoff? European Management Journal, 27(4), 281-292. http://dx.doi.org/10.1016/j.emj.2009.01.003. http://dx.doi.org/10.1016/j.emj.2009.01...
	Customer Relationship Management (CRM)	Kawakami et al. (2011) Kawakami, T., Durmuşoğlu, S. S., & Barczak, G. (2011). Factors influencing information technology usage for new product development: the case of japanese companies. Journal of Product Innovation Management, 28(6), 833-847. http://dx.doi.org/10.1111/j.1540-5885.2011.00848.x. http://dx.doi.org/10.1111/j.1540-5885.2... ; Nazari-Shirkouhi (2015) Nazari-Shirkouhi, S. (2015). Investigating the effects of customer relationship management and supplier relationship management on new product development. Tehnički vjesniK, 22(1), 191-200. http://dx.doi.org/10.17559/TV-20140623130536. http://dx.doi.org/10.17559/TV-201406231...
	Business Intelligence (BI)	Wang (2015) Wang, C.-H. (2015). Using quality function deployment to conduct vendor assessment and supplier recommendation for business-intelligence systems. Computers & Industrial Engineering, 84, 24-31. http://dx.doi.org/10.1016/j.cie.2014.10.005. http://dx.doi.org/10.1016/j.cie.2014.10...
	E-procurement	Presutti Junior (2003) Presutti Junior, W. D. (2003). Supply management and e-procurement: creating value added in the supply chain. Industrial Marketing Management, 32(3), 219-226. http://dx.doi.org/10.1016/S0019-8501(02)00265-1. http://dx.doi.org/10.1016/S0019-8501(02...
	Internet / Intranet	Ozer (2000) Ozer, M. (2000). Information technology and new product development. Industrial Marketing Management, 29(5), 387-396. http://dx.doi.org/10.1016/S0019-8501(99)00060-7. http://dx.doi.org/10.1016/S0019-8501(99...
	Supplier Relationship Management (SRM)	Nazari-Shirkouhi (2015) Nazari-Shirkouhi, S. (2015). Investigating the effects of customer relationship management and supplier relationship management on new product development. Tehnički vjesniK, 22(1), 191-200. http://dx.doi.org/10.17559/TV-20140623130536. http://dx.doi.org/10.17559/TV-201406231...
	Computer Integrated Manufacturing (CIM)	Zhou et al. (2007) Zhou, N., Nagaligam, S., & Lin, G. (2007). Application of virtual CIM in small and medium manufacturing enterprises. In Proceedings of the 35th International MATADOR Conference (pp. 161-164). London: Springer. http://dx.doi.org/10.1007/978-1-84628-988-0_35. http://dx.doi.org/10.1007/978-1-84628-9...
	Forecast Demand Systems	Asimakopoulos & Dix (2013) Asimakopoulos, S., & Dix, A. (2013). Forecasting support systems technologies-in-practice: a model of adoption and use for product forecasting. International Journal of Forecasting , 29(2), 322-336. http://dx.doi.org/10.1016/j.ijforecast.2012.11.004. http://dx.doi.org/10.1016/j.ijforecast.... ; Lehrer & Behnam (2009) Lehrer, M., & Behnam, M. (2009). Modularity vs programmability in design of international products: beyond the standardization-adaptation tradeoff? European Management Journal, 27(4), 281-292. http://dx.doi.org/10.1016/j.emj.2009.01.003. http://dx.doi.org/10.1016/j.emj.2009.01...
	Online Sales Systems	Miyatake et al. (2016) Miyatake, K., Nemoto, T., Nakaharai, S., & Hayashi, K. (2016). Reduction in consumers’ purchasing cost by online shopping. Transportation Research Procedia , 12, 656-666. http://dx.doi.org/10.1016/j.trpro.2016.02.019. http://dx.doi.org/10.1016/j.trpro.2016.... ; Tontini (2016) Tontini, G. (2016). Identifying opportunities for improvement in online shopping sites. Journal of Retailing and Consumer Services, 31, 228-238. http://dx.doi.org/10.1016/j.jretconser.2016.02.012. http://dx.doi.org/10.1016/j.jretconser....
	Computer-Aided Design (CAD) / Computer-Aided Engineering (CAE)	Kawakami et al. (2011) Kawakami, T., Durmuşoğlu, S. S., & Barczak, G. (2011). Factors influencing information technology usage for new product development: the case of japanese companies. Journal of Product Innovation Management, 28(6), 833-847. http://dx.doi.org/10.1111/j.1540-5885.2011.00848.x. http://dx.doi.org/10.1111/j.1540-5885.2... ; Peng et al. (2014) Peng, D. X., Heim, G. R., & Mallick, D. N. (2014). Collaborative product development: the effect of project complexity on the use of information technology tools and new product development practices. Production and Operations Management, 23(8), 1421-1438. http://dx.doi.org/10.1111/j.1937-5956.2012.01383.x. http://dx.doi.org/10.1111/j.1937-5956.2...

		Mean	S.D.	1	2	3
1	SATISFACION	3.86	0.78	---
2	ICT_TOOLS	2.74	0.81	0.229 ^* ***** p<0.01.	---
3	COLLAB_PRACT	2.96	0.86	0.272 ^* ***** p<0.01.	0.669 ^* ***** p<0.01.	---
	Cronbach's Alpha			N/A	0.86	0.76
	Composite Reliability			N/A	0.87	0.74

	Dependent variables
	COLLAB_PRACT		SATISFACTION
Independent variables	Model 1a	Model 2a	Model 1b	Model 2b	Model 3b
Dummy_ LowComp (control)	-0.434 ^ p<0.05;	-0.210	0.203	0.288 ^* * p < 0.1;	0.330 ^* * p < 0.1;
Dummy_MediumComp (control)	0.241	0.271 ^* * p < 0.1;	0.307	0.319	0.264
Dummy_Size (control)	0.319	-0.129	0.044	-0.068	-0.042
ICT_TOOLS	---	0.568 ^* ***** p<0.01.	---	0. 216 ^* ***** p<0.01.	0.101
COLLAB_PRACT	---	---	---	---	0.174 ^* * p < 0.1;
F-values	4.01 ^ p<0.05;	24.52 ^* ***** p<0.01.	0.865	2.556 ^ p<0.05;	2.644 ^ p<0.05;
R²	0.106	0.495	0.025	0.093	0.118
Adj.R²	0.08	0.475	-0.004	0.056	0.073

Associação Brasileira de Engenharia de Produção Av. Prof. Almeida Prado, Travessa 2, 128 - 2º andar - Room 231, 05508-900 São Paulo - SP - São Paulo - SP - Brazil
E-mail: production@editoracubo.com.br

Acompanhe os números deste periódico no seu leitor de RSS

[1] * frank@producao.ufrgs.br