This paper aims to visualize and problematize the constitution of the professional football player in contemporary society. As a methodological tool, it is used to analysis the discursive practices from media materials, articulated with the regularities of statements constructed by knowledge fields in the production of professional modes of subjectivity. It was selected for analysis, a media material came from diaries, especially the period characterized by the emergence of a young athlete in the professional category and have earned attention from media. As a result, it can be visualized that the contemporary professional soccer player is composed by the modes of subjectivity through the imperatives of technical investment and profit on body. It is remarkably seen the production of methodological knowledge on athletes, that turns to a high performance.
modes of subjectivy; media discourse; professional soccer player