In Brazil the strawberry plant has been grown on a domestic scale in kitchen gardens for quite a number of years. As a commercial crop, however, it is of fairly recent date. In the State of São Paulo this crop has already attained a decisive level of importance. At the Central Experiment Station "Theodureto de Camargo", in Campinas, since 1941, and at the Experiment Station Monte Alegre, as from 1952 onward, not less than 54 varieties and 2,600 seedlings were studied, the latter being hybrids obtained locally or introduced from other States or from other countries. In this paper the results obtained in 1967 at the Experiment Station of Monte Alegre do Sul of a strawberry variety are presented. The variety "Dr. Morère", also known as "Comum", formerly the most cultivated in the State of São Paulo, was used as check plant. Nine varieties were studied. The total production from June to December and also the partial one of June-July was studied, when the prices of strawberry are the highest, because harvest is beginning and also because fruits are bigger. The statistical analysis of data obtained showed the following results: a) concerning the total production, the varieties: Hybrid IAC-3976, H IAC-2529, Monte Alegre IAC-3113 and Campinas IAC-2712 without differing among themselves, were superior to Hydrid IAC-3432 and "Dr. Morère" I-699 or "Comum" to the level of 1%; b) considering the partial production, variety Campinas IAC-2712 was superior to all the others to the level of 1% and variety Monte Alegre IAC-3113, without differing from variety Campinas IAC-2712, was superior to all the others to the level of 1%. Among the varieties studied the following have shown the best qualities: Campinas IAC-2712 and Monte Alegre IAC-3113.