Poetic images of the end of the world: art, eco-communication and environmental perception

Imágenes poéticas del fin del mundo: arte, eco comunicación y percepción ambiental

Abstract

Observing which images of climate collapse emerge in young audiences of environmental cinema is the main objective of this article, which fulfills the dual function of relating art to environmental perception and pointing to new paradigms in environmental education, based on political ecology. These images refer to a field that is both discursive and poetic, since there is the reproduction of poetic images related to the end of the world as it is known today, and simultaneously resonate discursive macro-trends in environmental themes. The concepts of discursive resonance and macro-trends in environmental education are central tools in this observation. Through qualitative data collection and analysis, we identified how these images influence the environmental perception of the group of young Latin Americans considered here.

Keywords:
Environmental perception; cinema; eco-communication; end of the world; environmental education